Tuesday, November 17, 2015

Heinz Ketchup Was Sold to the Nation at the Chicago World's Fair

Heinz ketchup tycoon Henry John Heinz always shunned chemical additives. When Theodore Roosevelt enacted the clean food act, his company did not have to hustle to make changes in their product, so they were a head of the game. They also introduced such ideas as washing hands and clean aprons for help at a time when most food facilities were filthy. One of his best marketing ideas was selling the bright ketchup in clear glass bottles. The ketchup was also marketed at the Chicago World's Fair.

No comments:

Post a Comment